A $2 billion dollar franchise we seem to forget about will help restore Dwayne “The Rock” Johnson’s unfortunate luck within box offices.
The $2 billion Jumanji franchise is a significant addition to Dwayne “The Rock” Johnson’s acting catalog, and it could become a saving grace for his recent box office problems. Johnson has been a staple figure in entertainment since his professional wrestling career made him a household name. When Johnson is involved, it usually makes for an amusingly entertaining and adrenaline-fueled experience.
The Rock’s Box Office Slump Explained
Pointing out Johnson’s box office downward spiral doesn’t mean he’s incapable of bringing in money for his film endeavors. His name alone is enough to trickle in audiences despite the subject of the film or the manner of his role – the problem is that his chosen roles, especially his solo ones unsupported by an ensemble cast, never get big enough to create a demand to sustain the film/franchise, to cover the costs of production, or some mix of both. At least recently, his charismatic persona doesn’t translate to financial success.
Many of Johnson’s recent movies have made money – just not enough to be considered successful. For instance, Johnson’s Black Adam is considered a failure for not generating enough clout to revive the DC Universe and failing to make a considerable profit off of its $190 – $265 million budget. Similarly, Johnson’s Jungle Cruise followed the tendency toward lackluster box office performance and failed to hit its aspirations as a $200 million film, despite critical the response being generally positive. His current endeavors seem to fall just shy of success, and are quick to be called box office failures when compared to his performance history and competitors in the market.
Jumanji 4 Could Be Bigger For The Rock’s Box Office Than Fast & Furious
